Splend
CRM Marketing Manager
Provide eco-friendly and affordable cars to on-demand drivers, so they can focus on earning an income
Marketing
Full-time
Office | Sydney, Australia
Visa sponsorship · No
Mid Level · A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically within 2-5 years of experience.
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Why Splend
Splend provides eco-friendly and affordable cars to on-demand drivers, so they can focus on earning an income.
For over four years, we’ve been helping drivers earn more, improve their ratings, and enjoy their jobs. How do we do that? By offering an unrivalled level of support for our members.
We’re more than a car supplier. We provide resources and a community for drivers wanting to be their best. From dedicated support to advanced training and rewards, we help our members take control of their careers with our flexible plans.
Splend was founded in Sydney in 2015. As on-demand driving became part of modern society, we expanded to nine cities across Australia, the Americas, and Europe, grew our global team to over 150 employees, and raised $25 million in equity and over $200m in vehicle financing to date.
We’ve helped students, retirees, former refugees, and single parents find work they love, which fits their lifestyle. We take pride in everything our members and teams achieved so far, and we’re only just getting started.
About the role
We are seeking a CRM Manager to lead our customer relationship management initiatives across AU and UK, with a focus on lead nurture, automation, Zoho CRM, and analytics. The Customer Relationship Manager (CRM) Manager is responsible for overseeing and managing Splends customer relationship management system. You will play a crucial role in optimizing customer interactions, improving customer satisfaction, and driving business growth.
What you'll be responsible for
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Market and User Research
Plan, execute and analyze market and user research activities from various sources, and identify patterns and trends to make design recommendations
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Customer Journey Insight Development
Understand a brand’s customers and their journey throughout touch points and processes, to drive strategy for positive customer experience
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Market and Customer Research
Conducts research into relevant trends, industries, markets and customers to develop informed sales strategies
Skills you'll need
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Collaboration
Works with others by being open, clear in communication and listening to achieve goals
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Creativity
Generates multiple innovative/new/novel ideas to solve a problem
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Critical thinking
Identifies and synthesizes patterns and trends amongst various sources of information to reach a meaningful conclusion, perspective or insight