NIB Group
Retention Marketing Manager
Your better health
Marketing
Full-time
Office | Sydney, Australia
Visa sponsorship · No
Mid Level · A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically within 2-5 years of experience.
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Why NIB Group
As a trusted health partner, we support the health needs of around 1.6 million Australians, New Zealanders and international students and workers, while also providing travel insurance for travellers around the globe.
We believe that by giving our members access to better health information, tools and services, they’ll feel confident in choosing the right path to take control of their health.
Our team of over 1,200 employees throughout Australia, New Zealand, Ireland and the United States all share in our purpose of your better health.
nib operates and supports employees and members from all corners of the world. Our organisation acknowledges and respects the custodianship that Indigenous peoples have on their lands and waterways.
About the role
As the Retention Marketing Manager, you are responsible for identifying, developing, implementing and assessing the impact of initiatives with the objective of improving member experience, satisfaction and tenure.
What you'll be responsible for
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Market and User Research
Plan, execute and analyze market and user research activities from various sources, and identify patterns and trends to make design recommendations
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Customer Journey Insight Development
Understand a brand’s customers and their journey throughout touch points and processes, to drive strategy for positive customer experience
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Market and Customer Research
Conducts research into relevant trends, industries, markets and customers to develop informed sales strategies
Skills you'll need
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Collaboration
Works with others by being open, clear in communication and listening to achieve goals
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Creativity
Generates multiple innovative/new/novel ideas to solve a problem
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Critical thinking
Identifies and synthesizes patterns and trends amongst various sources of information to reach a meaningful conclusion, perspective or insight
Meet the team
