AFL - Australian Football League
Video & Content Producer
The AFL Purpose is to progress the game, so everyone can share in its heritage and possibilities.
Media and communications
Full-time
Office | Melbourne, VIC, Australia
Visa sponsorship · No
Junior · A role for someone with some basic skills, good motivation and ability to learn. Typically 1-2 years of experience is required.
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Why AFL - Australian Football League
he AFL is Australia’s premier sporting organisation supporting a constantly evolving national competition. Our purpose is to progress the game, so everyone can share in its heritage and possibilities.
We have a strong workforce presence in most States and Territories of Australia including Northern Territory, QLD, NSW / ACT, Victoria and Tasmania.
As the AFL industry continues to grow and evolve at both the elite and community levels, we are focused on ensuring we attract and retain great people in both permanent and casual roles at all levels and within all areas of our industry.
Importantly, we aim to reflect the communities where our game is played by recruiting locally where possible to strengthen our connection to the ‘grassroots’ of our game. We are also fortunate to have hundreds of passionate volunteers within our industry, offering their time and expertise to help grow our game.
About the role
ABOUT THE ROLE This is a fantastic opportunity for an ambitious communications and content all-rounder to join the AFL Queensland media team on a casual basis. We’re looking for someone to help us promote and grow community football through the use of great video, photo and visual content. We want someone who is passionate about engaging audiences and understands the world of digital and social media. If you enjoy finding and telling compelling stories, this is a role that could propel your career forward. A DAY IN THE LIFE OF Key Accountabilities:
- Support the Queensland media team in ensuring AFL Queensland’s communication activity is delivering on the objectives of the business by promoting community football across the state, engaging target audiences effectively and growing the game’s audience base
- Create and publish content, including video, photo, graphic and text-based content
- Identify opportunities to develop and tell stories through owned and earned channels
- Ensure that communications activity and content is brand compliant
OUR IDEAL TEAM MEMBER Core Competencies:
- Energetic and motivated
- Brings a willing to learn
- Has a keen eye for modern trends on how brands are using digital platforms and content to engage audiences
- Passion for video and photo content with a solid understanding of how to produce and create quality content
- Experience working with website content management systems and content creation programs, such as Adobe Creative Suite (or equivalent)
- Comfortable being part of a team and dealing with an array of stakeholders
- Has an ability to work autonomously and proactively
- Possesses a high attention to detail
- Strong football knowledge with an understanding of the AFL Queensland landscape
What you'll be responsible for
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Generate and Source Stories
Develop and share story ideas and to develop those stories into finished products
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News Reporting
Write and report on news stories that are accurate, clear, and engaging to their audiences
Skills you'll need
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Results orientation
Focuses on outcomes and the steps it takes to achieve them
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Written communication
Writes in a clear and structured format to convey information and ideas effectively to a target audience
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Service orientation
Actively seeks and develops strategies to help key stakeholders