Fireblocks
Product Marketing Manager - DeFi
Quick details
About the role
You are a creative marketer with strong communication skills, who often brings new ideas for content and collateral. You have demonstrated experience working with global marketing, product and sales teams. You have experience turning complex topics like cryptography and cryptocurrency into understandable and informative content.
Seniority
Mid Level
A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically after a few years of experience.
Responsibilities
Cross-Functional Collaboration
Work with various teams in the organization to achieve a project or goal, including customer journey and customer insights
Positioning and Messaging Development
Develop the value positioning of a product and craft compelling messages that convey this positioning across marketing channels
Strategy and Plan Formulation
Align content and campaigns with broader marketing and organizational goals
Strengths
Judgment & decision making
Considers the costs and benefits of potential actions and determines the most appropriate one
Learning agility
Identifies and applies strategies to enhance reception, retention and use of newly acquired information, skills, and abilities
Problem Solving
Identifies problems and develops logical solutions that address the problems