TaxBit
Email Marketing Manager
Quick details
About the role
Taxbit is looking for an Email Marketing Manager to join the growing MarComms team. We’re looking for a confident self-starter who embraces the use and deployment of technology for continuous improvement. If you enjoy creating a variety of promotional and blast campaigns, owning email strategy and are an expert in email marketing best practices, this could be your next gig! In this role you’ll be focused on growth, acquisition, and retention of TaxBit customers. You will become an expert on our different audiences and target markets, understand how they’re finding us, and capture their attention through email. You will have oversight of CRM strategies and end-to-end campaigns in support of initiatives, align internal partners, and execute on strategy in order to bring TaxBit to customers, both in the US and around the world.
As a member of the MarComms team, you’ll have a strong impact on a fast-growing team who prizes collaboration, organization, efficiency, and independence. Ideally, you’re comfortable driving projects while working with multiple teams in a start-up environment. If you’re driven by data, enjoy flexing your creative muscle and are interested in working at a fast-growing company - this is the role for you!
Seniority
Mid Level
A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically after a few years of experience.
Responsibilities
Campaign Optimisation
Increase performance of campaigns by proactively finding opportunities and tactics to improve processes, experiences, and results
Strategy and Campaign Formulation
Develop the organization’s marketing goals and the long-term efforts involving key marketing channels to achieve these goals
Email Marketing
Target audiences like customers or segments through email, to build relationships and achieve goals, including leads and revenue
Copywriting and Content Creation
Write compelling content in line with the brand’s voice to achieve key goals, including awareness, ranking, and conversion
Strengths
Collaboration
Works with others by being open, clear in communication and listening to achieve goals
Creative problem solving
Generates multiple innovative/new/novel ideas to solve a problem
Written communication
Writes in a clear and structured format to convey information and ideas effectively to a target audience