Macquarie University
Digital Marketing and PR Officer
When your potential is multiplied by a university built for collaboration, anything can be achieved
Marketing
Full-time
Office | Sydney, Australia
Visa sponsorship Β· No
Junior Β· A role for someone with some basic skills, good motivation and ability to learn. Typically 1-2 years of experience is required.
Apply by 05 Oct Β· Posted 11 September
Why Macquarie University
Macquarie is a university engaged with the real and often complex problems and opportunities that define our lives. Since our foundation 54 years ago, we have aspired to be a different type of university: one unbound by ivory towers and sandstone walls. Rather, we are focused on fostering collaboration between students, academics, industry and society, encouraging all to traverse the boundaries of their own perspective and affect change.
About the role
The ARC Centre of Research Excellence (CoESB) within the Faculty of Science & Engineering at Macquarie University is seeking a proactive, motivated and experienced Digital Marketing and PR Officer to develop and implement digital marketing, media and communications plans for the ARC Centre of Excellence in Synthetic Biology.
What you'll be responsible for
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Marketing analytics and reporting
Collect, analyze, and report on metrics to determine the success of marketing efforts and return on investment
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Multi-Channel Marketing Campaigns
Develop and execute multi-channel marketing campaigns to achieve specific goals, including awareness, engagement, and leads
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Market and Customer Research
Conducts research into relevant trends, industries, markets and customers to develop informed sales strategies
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Campaign Support
Support campaigns through various activities, including brainstorming, copywriting, partner or vendor liaison, and campaign execution
Skills you'll need
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Collaboration
Works with others by being open, clear in communication and listening to achieve goals
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Creativity
Generates multiple innovative/new/novel ideas to solve a problem
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Flexibility
Copes with changes and ambiguity in varying circumstances and can adapt behaviour effectively