Plenti
Senior Product Marketing Manager
Plenti is on a mission to be Australia’s best lender
Marketing
Full-time
Office | Sydney, NSW, Australia
Visa sponsorship · No
Mid Level · A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically within 2-5 years of experience.
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Why Plenti
Plenti is a fast-growing fintech, helping its customers achieve their life goals by delivering fast and fair automotive, renewable energy and personal loans. We come from a diverse range of backgrounds, both professionally and personally. We are always open to new ideas and believe success comes through collaboration and challenging ideas. We are passionate about what we do but believe that for one to truly foster this passion you have to look after yourself as well. We've come a long way in a few years… achieving things like: winning over 30 awards for positively changing how people access finance; helping over 15,000 households install solar on their roofs; increasing our lending by over 100% over the last year; and adding >50 new staff to the team over the past year. Our ambitions are huge and we've only just begun...
About the role
What's the opportunity? You will work closely with the Personal Lending & Automotive Lending sales teams as well as relevant product and operations teams to drive, develop and execute a marketing and communications strategy and initiatives that promote our consumer products to our customers. If you are a seasoned marketing manager and passionate about what you do and looking for a role to really sink your teeth into, then this could be the one for you!
What you'll be responsible for
- 📈
Campaign Optimisation
Increase performance of campaigns by proactively finding opportunities and tactics to improve processes, experiences, and results
- ❎
Multi-Channel Marketing Campaigns
Develop and execute multi-channel marketing campaigns to achieve specific goals, including awareness, engagement, and leads
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Experimentation
Design and conduct experiments within a set budget to test hypotheses and evaluate findings for optimization of growth tactics
Skills you'll need
- 🧩
Creativity
Generates multiple innovative/new/novel ideas to solve a problem
- 👍🏼
Flexibility
Copes with changes and ambiguity in varying circumstances and can adapt behaviour effectively
- 🤓
Learning agility
Identifies and applies strategies to enhance reception, retention and use of newly acquired information, skills, and abilities
Meet the team
Our B2B Marketing team is responsible for extending brand reach, increasing market share with brokers, vendor partners and legal referrers by creating compelling and engaging content and initiatives that sets the standard to promote Plenti’s lending products.