Driva
Growth Marketing Associate
Enabling finance in just a few clicks
Marketing
Full-time
Hybrid | Surry Hills, NSW, AU
Visa sponsorship · No
Junior · A role for someone with some basic skills, good motivation and ability to learn. Typically 1-2 years of experience is required.
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Why Driva
Driva creates a seamless and transparent financing experience that enables all Australians to get their best loan match. We're known for our innovative approach, transparency, and commitment to customer satisfaction. Our culture thrives on creativity, collaboration, and continuous learning, making Driva an exceptional workplace for those who are passionate about driving change in the fintech sector.
About the role
This role works directly with all aspects of our greater team to optimize our digital marketing funnel, handle reporting, and assist the growth team with all aspects of their remit.
Key Responsibilities
- Design and create automation flows using no-code tools e.g. zapier
- Implement A/B testing best practices across top-of-the-funnel campaigns including PPC and display ads and landing pages for our clients
- Design and run experiments (and other statistical testing methods) with data-driven hypotheses around how to increase key growth metrics
- Create reporting dashboards and be comfortable presenting your results both internally and externally
- Monitor and optimise ongoing campaign and marketing funnel performance
What you'll be responsible for
- ❓
Hypothesis Development
Conduct research and analysis to identify opportunities and develop hypotheses for product growth
- 🔮
Experimentation
Design and conduct experiments within a set budget to test hypotheses and evaluate findings for optimization of growth tactics
- 🕵🏼
Research and Insight Development
Develop deep market and customer insights to guide strategy and activities
Skills you'll need
- 🧩
Creativity
Generates multiple innovative/new/novel ideas to solve a problem
- 📊
Results orientation
Focuses on outcomes and the steps it takes to achieve them
- 💡
Problem solving
Identifies problems and develops logical solutions that address the problems
Meet the team
Applying with Hatch
Driva is using Hatch to accept applications for this role. Hatch helps you demonstrate your fit, no matter your background.
Learn more about Hatch