Medium Rare, Australia’s leading content marketing agency, is looking for a Branded Content Editor for a six-month maternity leave contract to create high-quality commercial campaigns for Bunnings and its partners.

Responsibilities

• Lead the production of editorially-rich branded content for advertisers in Bunnings magazine and its online publishing channels – covering everything from quick home and garden updates to renovation planning, maintenance projects, savvy upcycles and DIY transformations.
• This is a hands-on editorial role suited to an independent self-starter; you’ll write copy and work alongside a designer to manage the day-to-day running of all advertorial and partnership content from end to end, from concept stage through to commissioning, editing, design and client approval.
• Optimise print copy for digital channels, leveraging SEO, social, EDM newsletters and other ways to amplify content to a wider audience.
• Work closely with the Bunnings editor and wider editorial team to ensure advertiser content upholds brand guidelines and aligns with wider Bunnings content strategy.
• Work closely with the Bunnings sales team to develop proactive proposals and brief responses that align with client objectives and win new business. This includes working with strategy and insights teams on concept ideation, taking a lead in proposal writing and sales decks, and working with the design team to direct the creation of page mock-ups and flyers. We’re looking for someone who can think bigger, with interesting multi-platform ideas that will excite clients and readers and generate revenue.
• Present proposals, attend client meetings and ensure a smooth flow of communication with all internal and external stakeholders.