THE ICONIC
Creative Production Graphics & Copy Manager
Our Purpose - Creating a better way for people to shop.
Marketing
Full-time
Hybrid | Sydney, NSW, AU
Visa sponsorship · No
Mid Level · A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically within 2-5 years of experience.
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Why THE ICONIC
Since 2011, THE ICONIC has redefined the future of retail in Australia and New Zealand. As the #1 fashion e-commerce destination in the region, our e-commerce platforms (Retail, Marketplace and Services) providing an inspiring and seamless end-to-end customer experience. We DREAM BIG through collaboration and innovation, and are supported to bring incredible ideas to life.
At THE ICONIC, we value our people above all else. Our approach to work, growth mindset, and commitment to sustainability all contribute to the unique value each of us brings, and we have a lot of fun along the way! The ICONITE experience is crafted to enable you to excel in your work.
Working at THE ICONIC means joining a diverse and dynamic community of over 1,000 people working towards our purpose “creating a better way for people to shop”. This diversity is at the heart of everything we do and gives real meaning in creating a positive impact in the world, from our People, Planet & Positive strategies to our community engagement and diversity.
THE ICONIC is a part of Global Fashion Group, a major player in the fashion retail industry operating across Latin America, Southeast Asia, and Australia. With access to 2.5 billion customers in 25 countries worldwide, we are continuously expanding our reach and impact.
About the role
Within this role you will be responsible for leading our graphic design and copy team. With both management and hands-on skills, you will lead and mentor designers in the creation of marketing materials from ideation, strategy and concept through to delivery across all platforms. In this pivotal role, you will take ownership of our creative outputs, including daily, weekly and monthly workflow, and have the opportunity to drive the brand’s overall aesthetic – elevating our look and feel while helping us achieve business and marketing objectives. A digitally-focused role, you will create engaging and fresh art that supports our retail marketing endeavours across multiple platforms.
About the Role...
- Day-to-day management of our in house graphic designers and Zalora freelance team by overseeing creative output, providing leadership and mentorship for a high-performing team of designers in the end-to-end creation of multimedia marketing assets while supporting them to grow and develop their skills.
- This is a hands-on graphic design role and you’ll be ideating and executing design projects for in-house and brand campaigns; designing and delegating to your team.
- Review work and articulate constructive feedback to ensure brand consistency, design quality and that all creative elements from design and copy to photography and animation work holistically.
- Be guided by our brand strategy and work with the Head of Creative to manage the design team in order to execute jobs successfully on deadline and to brief.
- Working collaboratively with Creative leads to ideate concept and art direct photography and video shoots that tell relevant and engaging stories.
- Take the creative lead on design briefs; ideate concepts, brainstorm and pitch ideas - encourage innovative thinking and new approaches.
- Assist in the evolution and maintenance of the style guide for THE ICONIC brand.
- Research competitors, trends, patterns and best practices, design inspiration and customer insights.
- Supporting the team’s scalability through documentation, process improvement, interviewing and hiring, and encouraging effective & efficient creative practices.
- Line management of copy lead
- Ownership of promo sign off
- Traffic management of team workload
What you'll be responsible for
- 🖼️
Visual Content Creation
Create compelling visual designs such as infographics, illustrations, images and assets for print and digital
- 💡
Creative Ideation
Conceptualize, develop and socialize creative design ideas to the team
- 🖋️
Marketing Collateral Design
Craft impactful marketing collateral, and enhance brand presence through effective development and creative execution
Skills you'll need
- 👥
Collaboration
Works with others by being open, clear in communication and listening to achieve goals
- 🧩
Creativity
Generates multiple innovative/new/novel ideas to solve a problem
- ✍🏼
Written communication
Writes in a clear and structured format to convey information and ideas effectively to a target audience
Meet the team
Applying with Hatch
THE ICONIC is using Hatch to accept applications for this role. Hatch helps you demonstrate your fit, no matter your background.
Learn more about Hatch